Origin story

Founded in 2016 in San Francisco Bay Area, California, we started off as small team of experienced technologists with rich enterprise sales and marketing experience. Frustrated with inefficiencies of content discovery and creation, we set out to find a better way.

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Values

We are dedicated to building great technology and customer experiences driven by artificial intelligence.

Values
Playfulness

Playfulness

We never forget that work is not an end. It is a means to be happy and make others happy. So, we take the time to laugh together, at each other and at ourselves. We celebrate and sprinkle the diversity for that is the color of life.
Innovation and Creativity

Innovation and Creativity

We are artists at heart and technologists by trade and so we create. We create lustful products for our customers and love doing so. We are our own biggest critics. So we always ask ourselves “Are we proud of this? Is this the most elegant solution?” If the answer is no, we go back to the drawing board. We don’t ship work we aren’t proud of, even if it means having an uncomfortable conversation.
Authenticity

Authenticity

We all make mistakes and have flaws, and we should be comfortable owning our mistakes and knowing it’s ok to mess up once in awhile but we always want to learn from our mistakes.
Customer Obsession

Customer Obsession

We aim to convert our customers into raving fans. We listen to them, act on their behalf and obsess about exceeding their expectations.
Simplicity

Simplicity

Analysis is not easy, but synthesis is hard. But that is what our customers and peers expect from us - for us to do the hard work so it is easier for them. Easier to use our products and our processes.
Outcomes

Outcomes

We hustle to create work and deliver measurable and significant outcomes for our team and our customers.

Offices

Team

Founding Team

Arun Lal

Arun Lal Co-Founder

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Rahul Kapoor

Rahul Kapoor Co-Founder

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Board

Tim Eades

Tim Eades Board Member

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Julie Eades

Julie Eades Board Member

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205 Capital

205 Capital VC Investor

Website

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